Living Life Happy: Insights from Gordon Burcham

Who is Gordon Burcham?

Gordon Burcham is a triple world kickboxing champion, author, business coach, and speaker who has transformed lives both in and out of the ring. From a bullied child to an accomplished martial artist, Gordon’s journey is one of resilience, self-belief, and the relentless pursuit of personal growth.

As the founder of G-Force Martial Arts, a thriving martial arts school, and the Martial Arts Business Academy, Gordon has helped thousands of martial arts school owners grow successful businesses. His passion extends beyond martial arts, focusing on inspiring others to embrace happiness, overcome challenges, and live a life aligned with their true potential.

The Journey from Bullying to World Champion

Gordon’s story begins with a childhood marked by bullying and self-doubt. Lacking confidence and plagued by fear, he found solace and strength in martial arts. Though the initial stages were grueling, Gordon’s perseverance eventually paid off. Each setback became a stepping stone to his ultimate triumph: winning his first world kickboxing title in 2012.

What made that victory so significant was not the medal itself but the transformation it symbolized. For Gordon, becoming a world champion meant defeating the self-doubt that had haunted him for years. That moment became the foundation for everything he would go on to achieve.

Turning Adversity into Opportunity

In 2009, Gordon faced one of his greatest challenges. Financial struggles led to the loss of his family home, and he was forced to rebuild from scratch. Despite the adversity, Gordon turned to coaching and personal development, investing in himself and his business.

By adopting new marketing strategies, streamlining operations, and committing to a growth mindset, he transformed his struggling martial arts school into a six-figure business in just a few months. This experience taught him the invaluable lesson: “It’s not that I can’t; it’s that I haven’t learned how yet.”

The Philosophy of “Live Life Happy”

After losing his father—a man known for his kindness and positivity—Gordon was inspired to write his book, Live Life Happy. The book serves as a guide to finding joy, overcoming self-doubt, and embracing life’s challenges with a positive outlook.

Gordon developed the CHANGES framework, a seven-step approach to cultivating happiness and personal growth:

• C – Choice: You have the power to choose how you live your life each day.
• H – Happiness: Focus on activities and people that bring you joy.
• A – Affection: Love yourself and others unconditionally.
• N – No Judgment: Release judgment of yourself and others to create freedom.
• G – Gratitude: Practice daily gratitude to appreciate the present.
• E – Energy: Foster physical and mental energy through movement and positivity.
• S – Self-Development: Commit to never-ending growth and learning.

Inspiring the Martial Arts Community and Beyond

Today, Gordon is a leading figure in the martial arts community, mentoring school owners worldwide through his Martial Arts Business Academy. His teachings emphasize mindset, marketing, and leadership, helping others create sustainable, thriving businesses.

Gordon’s vision extends further with plans to franchise G-Force Martial Arts, introduce mindset training events, and launch a mastermind program for other fitness and activity-based businesses. His mission is clear: to inspire and empower as many people as possible to unlock their potential and live a life of happiness and purpose.

Lessons from Gordon’s Journey

• Embrace Challenges: Gordon’s story proves that adversity can be a catalyst for growth and transformation.
• Invest in Yourself: He turned his life around by seeking mentorship and committing to personal development.
• Lead with Passion: Gordon’s energy and enthusiasm stem from his desire to serve others and make a difference.
• Adopt a Growth Mindset: His belief that “it’s not that I can’t; it’s that I haven’t learned how yet” is a powerful mantra for overcoming limitations.

Final Thoughts

Gordon Burcham’s journey is a testament to the power of resilience, self-belief, and relentless positivity. Whether through martial arts, business coaching, or his book Live Life Happy, Gordon’s message is universal: happiness is a choice, and success is a journey, not a destination.

Gordon Burcham Directory

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P.S. If you haven’t already I would encourage you to take my quiz to discover what type of business owner you are, knowing this can help take you from where you are now to becoming more successful personally, professionally and financially – quickly, efficiently and effectively.